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Strategies for Local Newspapers to Regain Ad Revenue from Big Tech

Strategies for Local Newspapers to Regain Ad Revenue from Big Tech

In an era dominated by digital giants, local newspapers are finding it increasingly challenging to retain advertising revenue. The competition from national networks and social media platforms has pressured these publications to rethink their strategies. However, with the right approach, local newspapers can reclaim their...

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From Print to Digital: A Survival Guide for Local Newspapers

From Print to Digital: A Survival Guide for Local Newspapers

The landscape of journalism is evolving, and local newspapers are at a crossroads. With the rise of digital media, many print-focused operations face the challenge of transitioning to a digital-first model. This guide aims to provide a comprehensive roadmap for local newspapers looking to make this critical shift. By optimizing...

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How to Do More with Less: A Guide for Busy Newsrooms

How to Do More with Less: A Guide for Busy Newsrooms

Newsrooms face the ever-present challenge of delivering exceptional content under tight deadlines and with limited resources. Thankfully, advances in artificial intelligence (AI) and automation are revolutionizing the way publishers work, making it possible to streamline workflows without compromising quality. This guide dives...

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What’s the difference between data hygiene vs data quality?

Data hygiene is the practice of fixing errors in the data itself, or cleaning it up (validating email addresses, identifying incorrect phone numbers, etc.). Data quality involves evaluating the data to ensure it adheres to specific criteria and standards for loading into your CRM or database. ReIntent can help solve your data...

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